Motivating your team with these car sales training tips can turn your dealership around Walking into a sales manager position at a pre-owned car dealership can be tricky, especially when the sales team has been struggling to close deals. Every salesperson…
A simple guide to selling cars online and creating red hot internet leads for your used car dealership Saying the used car industry is going through a rapid change would be an understatement. If you’ve been in car sales long…
Consumers are expecting the best digital experience from businesses. As technology continues to influence how your customers make decisions for buying products, the more intense the consequences of not having a solid digital marketing strategy will become.
Good automotive internet marketing can have a drastic influence on how many sales you make this year. Up your conversions with these top 10 campaign ideas. Remember the days when customers appeared at your car dealership every morning with heaps…
Many auto dealers have had varying degrees of success with digital marketing, and many have failed to keep up with the ever-changing winds of how customers expect to be engaged online. Plus, it’s difficult to keep your finger on the pulse when you have a business to run. A business, many like to point out, that can stand on its legs without all this new technology.
Automotive sales is one of the most competitive businesses in the United States, and you have to be aware of what your competitors are doing to drive their numbers to steer yours in the right direction. If you ignore your…
The electric car is catching on fast among consumers, and you likely have seen increased interest in them on the car lot – even if they aren’t yet part of your inventory. The high cost of gasoline, environmental concerns, and…
In part two of our automotive social media marketing series, we look at why Twitter is a great social media network for your dealership to interact with potential customers, in addition to best practices that your dealership can implement. Twitter…
When trying to make your business successful, the representatives you have on hand to market and sell your product are just about as important as the product itself. The world of sales is competitive and it takes a very specific…
Engaging automotive lead management ILM and CRM can be a complicated part of your overall marketing. Since Internet lead management and customer relations management are core aspects of selling cars, these are not optional if you want to be successful in the modern…
